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A reference For more than 20 years, Epoca has been one of the reference mastheads in the kiosk, one of the most influential weekly publications in the political, social and economic environments . At the present time, the magazine managed by Carlos Dávila has opted for a defined and self-conscious editorial line: Epoca is a politically incorrect weekly publication that bets on freedom and defends the values of western civilization, with rigor and courage; A clear and differentiating positioning which is at the same time a brand strategy. ´Epoca' is aimed towards a certain and very numerous target audience: the reader of “the right wing", a target of the highest interest and profitability for advertisers.
Contents Investigation Journalism, analysis of current affairs, reports on relevant people, International, Economy and Society, (Civilization, Communication, Motor and Leisure...).
A target of the highest interest. Up to now, the reader of ´Epoca' has been male, between 30 and 50 years old and middle class and middle-upper class. But the social changes and the progressive de-self conciousness of the citizens of the right wing are opening the range sensibly. Besides preserving their long-time readers, nowadays a new audience is incorporating made up of men and women increasingly more interested in current politics, between 22 and 25 years old, without complexes, urban, with family, with aspirations in life… The perfect target for banks, technology, luxury and well-being articles, mass consumer products…
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